Co-Branding with Retail Brands

It's my job to stay in tune with branded merchandise trends.

One of the biggest trends I am seeing from my clients is a gravitation toward co-branding with premium products and retail brands.

Over the years working in the branded merch space, my clients have become more conscientious, choosing high-quality products that are designed to last and brands that align with their values.

As the thinking goes, there is a bit of a halo effect going on when my clients ask me to print their logo alongside a highly-regarded retail brand.

Next time you are looking to spread your brand messaging, consider co-branding with some of the most popular brands in the world.