Dad Jokes Conference

Last year I was interviewed by Promotional Products Business (PPB) Magazine. 
 
We discussed the concept of sending an “Experience in a Box” to remote workers. 
 
PPB: Can you share with us another example of an experience you’ve had with a real standout promotional product and the aspects of product selection and design that really played into the success of this effort?
 
Me: We created an award-winning self-promo campaign. We wanted to show our clients what a fun and useful home-delivered “Experience in a Box” could look like for an event.
 
We created a fake conference to show the concept …and what could be more fun than a Dad Jokes Conference?
 
It was important to make the items in the box interactive, useful and appeal to all the senses.
 
Here’s what we created to appeal to the senses:

• The light-activated box “sound” chip played dad jokes upon opening the box.

• The spinning cap on the bottle let the recipient choose their mood and appealed
  to “touch.”

• The vanity light helped recipients to “look” better in online meetings.

• The chocolate and small-batch-sourced food gifts activated “taste” buds.

• The journal was embedded with an NFC chip that redirected to the web conference page when scanned with a smartphone.

  While many teams have returned to the office, WFH is still a real common practice and sending an “Experience in a Box” can have a real impact on employee engagement and morale!