Retail Brand Supremacy!
COUNTDOWN: What’s the #4 Trend in the Branded Merch Space for 2023?
Since our team recently went to our industry’s largest tradeshow, I have some answers!
The #4 trend we noticed is: the continued popularity of Retail Brands
Retail brands create an instant connection, delivering a unique combination of on-trend style, premium performance, and quality that people trust.
Think: Nike, The North Face, Patagonia, Herschel, Camelbak, Roots, Stanley, Bose, Yeti, Adidas, Cotopaxi, Carharrt, Ogio, S’well, Timbuk2, Titleist, Under Armour, Travis Matthew and 100’s of others.
This is not a new trend.
Over the years, my clients have become more conscientious, choosing high-quality products that are designed to last and brands that align with their values.
As the thinking goes, there is a bit of a Halo effect going on when my clients ask me to print their logo alongside a highly-regarded retail brand.
Next time you are looking to spread your brand messaging, consider co-branding with some of the most popular brands in the world.
How can I help bring Retail Brand merch to your organization?