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QR Codes: The Comeback Kid
In late April, I was asked to talk about QR codes on a podcast conducted by Vincent Driscoll from ASI.
On that podcast, I shared industry case studies of several successful promotions that incorporate QR codes.
One of these things is not like the other…
Can you spot which item in each picture was placed using augmented reality?
Screenless Communication in 2022
Back in December, while the Printable team was gathered in Chicago, we went to see The Office Experience exhibit, where the world of the TV Show, The Office comes to life.
Dwight's computer screen was staged like the episode where Jim tries to convince Dwight that the Dunder Mifflin server is auto messaging Dwight:
“I think I am programmed to be your enemy. I think it is my job to destroy you when it comes to selling paper”.
Dwight replies: “How do I know this isn’t Jim”?
The Resurrection of QR Codes
I don’t know about you, but I thought QR codes died a few years ago. Because you needed a special app to scan the codes, they were clunky to navigate causing friction-filled interactions.
But along came the pandemic and fueled by a desire for touchless transactions, QR codes were resurrected from the dead.
Marketing Lessons from a Cubs Game
I took my family to a day at the ballpark, and came away with some lessons that every business can apply!
Pouches for Tech Accessories and Dare I say, Travel?
Travel pouches, dopp kits, and cosmetics cases and pouches are making a comeback
Swag with Antimicrobial Additives For Added Protection
We are partnering with our top suppliers who are stocking up on swag inventory that has built-in antimicrobial additives that offer products added protection.