Mitch Silver 8/9/23 Mitch Silver 8/9/23

Finding the RIGHT Merch!

Last year I was interviewed by Promotional Products Business (PPB) Magazine.

In that article I talked about how branded merch is uniquely valuable in that it creates an unrivaled level of excitement for those on the receiving end (and even a thank you -- take that digital advertising!)

Mitch Silver 8/3/23 Mitch Silver 8/3/23

Memory Makers!

Attention Marketers: Branded merch are not just things.

They are memory makers.

We’ve all heard the names:

Promotional Products

Swag

Branded Merch

But what about: Memory Makers?

Mitch Silver 5/3/23 Mitch Silver 5/3/23

Promo Products OR Branded Merch?

Words matter.

How we in the promo space talk about what we do for a living can influence how others view our industry as a whole.

Mitch Silver 4/25/23 Mitch Silver 4/25/23

Knowing the “WHO?”

Do you know your client’s "who"?

“I’m looking to spend $5 per item and need about 500 of something. What ideas do you have for me?”

Does this directive sound familiar?

Guest User 3/7/23 Guest User 3/7/23

Leave a Lasting Impression with Merch Collections

Branded merchandise is an important piece of any promotion, and if done right, you’ll be sure to leave a lasting impression on your target audience.

Guest User 1/13/23 Guest User 1/13/23

Our 2022 Holiday Cards

Our 2022 “Holiday Cards” did not disappoint!

Mitch Silver 1/13/23 Mitch Silver 1/13/23

Return on Engagement

Everyone talks about R.O.I. But what about R.O.E.?

In my swag world, R.O.I. means Return on Investment.

Mitch Silver 1/13/23 Mitch Silver 1/13/23

Great Things Start from Small Beginnings

Have you ever flown Southwest Airlines?

If you have, chances are you were handed one of these napkins with your in-flight drink.

Mitch Silver 1/13/23 Mitch Silver 1/13/23

How to be the World’s Best boss?

Attention HR Folks, business leaders and entrepreneurs:

Are you the World’s Best Boss? (tip of the cap to Michael Scott).

Mitch Silver 1/13/23 Mitch Silver 1/13/23

“I want to offer gift choices to my (fill-in-the-blank)”

I hear this a lot from my clients.

My solution? Create a Pick-A-Gift shop!

Mitch Silver 12/20/22 Mitch Silver 12/20/22

How Branded-Merch Boosts Morale

HR Folks: Is it possible to stem the tide of “quiet quitting” with high-end branded merch?

Mitch Silver 12/20/22 Mitch Silver 12/20/22

Choose Your Brand’s Reputation

“I just need something cheap to giveaway at an event”.

I scratch my head when a client says this to me.

I have to remind them that their reputation is on the product we choose to represent their brand.

Mitch Silver 12/8/22 Mitch Silver 12/8/22

NO to Cash or Gift Cards this Holiday Gifting

HR Professionals: Please don’t give cash or gift cards to employees during Q4!

I think we all can agree that in this current economic climate its harder than ever to find and retain top talent.

So, it’s easy to think that a gift card or cash appreciation gift would be part of the retention elixir.

Mitch Silver 12/8/22 Mitch Silver 12/8/22

Are You Procrastinating?

Procrastinators raise your hand!

If you find yourself behind the 8-Ball when it comes to year-end gifting to employees, clients, prospects and referral sources, I have some good news!