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Quality OVER Quantity
Marketing Mitch Silver Marketing Mitch Silver

Quality OVER Quantity

I often tell my clients, “It is much better to distribute 100 $5 quality items that fit your brand and are valued by the recipient than 500 $1 items that will end up in a brand-fill!”

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Be Different!
Marketing Mitch Silver Marketing Mitch Silver

Be Different!

Came across this old school vending machine at a Chicago brewery.

It had been retrofitted to no longer offer spider rings in a clear plastic ball (remember those!) but instead to offer some inspiration in the form of a poem from a local poet.

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Marketing Mitch Silver Marketing Mitch Silver

“I want to offer gift choices to my (fill-in-the-blank)”

I hear this a lot from my clients.

My solution? Create a Pick-A-Gift shop!

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RETRO Obsession
Marketing Mitch Silver Marketing Mitch Silver

RETRO Obsession

A few years ago, I visited Las Vegas with my teenage daughter to celebrate her acceptance into college. Being a teenager, she has a pretty typical sweet tooth.

So when we passed by a store called I Love Sugar...we just had to go in.

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Choose Your Brand’s Reputation
Marketing Mitch Silver Marketing Mitch Silver

Choose Your Brand’s Reputation

“I just need something cheap to giveaway at an event”.

I scratch my head when a client says this to me.

I have to remind them that their reputation is on the product we choose to represent their brand.

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NO to Cash or Gift Cards this Holiday Gifting
Marketing Mitch Silver Marketing Mitch Silver

NO to Cash or Gift Cards this Holiday Gifting

HR Professionals: Please don’t give cash or gift cards to employees during Q4!

I think we all can agree that in this current economic climate its harder than ever to find and retain top talent.

So, it’s easy to think that a gift card or cash appreciation gift would be part of the retention elixir.

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Let’s Get Cozy!
Marketing Mitch Silver Marketing Mitch Silver

Let’s Get Cozy!

What’s reusable, warm and glows?

No, it’s not one of my patented Dad jokes, but rather words that describe the characteristics of the items in this super cool “Let’s Get Cozy” kit I recently received from my partners over at Hit Promotional Products.

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